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Why Your Organization Needs a Brand Manager

Branding

Sep 24, 2020

By Patricia Peñalver

Articles

The 8 Best Digital Marketing TED Talks

Marketing 360º

Sep 17, 2020

By Kristen Baird

How to Build a Balanced Scorecard From Scratch Using Excel

Marketing 360º

Sep 10, 2020

By Natasha Gingles

What We Can Expect from Blockchain Technology in Tourism

Digital Customer Experience

Sep 3, 2020

By Belén Vidal

How to Create and Deploy a Workflow in Inbound Marketing

Marketing 360º

Aug 27, 2020

By Kristen Baird

The Customer Cycle: Generating Experiences and Touchpoints

Marketing 360º

Aug 21, 2020

By Patricia Peñalver

Apps for Tourism and the Exemplary Case of TripAdvisor

Mobile & Web Apps

Aug 13, 2020

By Belén Vidal

Buyer Journey: From User to Customer

Inbound Marketing

Aug 6, 2020

By Cristina Sáinz de la Flor

Tourism Marketing Tips for Challenging Times

Marketing 360º

Jul 30, 2020

By Belén Vidal

[Interview] B2B Marketing Strategies with Europe Emirates Group

Marketing 360º

Jul 23, 2020

By Natasha Gingles

What is Customer Lifetime Value? Discover How to Boost Your ROI

Marketing 360º

Jul 16, 2020

By Patricia Peñalver

What Is Permission Marketing and What Are The Benefits?

Email Marketing

Jul 9, 2020

By Kristen Baird